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PRIVACY POLICY

1. Introduction

Welcome to BEJU, operated by LYVE ("LYVE," "we," "us," or "our").

This Privacy Policy applies to information collected through:

  • The BEJU website.

  • User accounts.

  • Product listings and advertisements.

  • Buyer-seller communication features.

  • Subscription services.

  • Customer support.

  • Other services provided through BEJU.

By using BEJU, you acknowledge that your personal information may be processed as described in this Privacy Policy, subject to applicable law.

If you do not agree with this Privacy Policy, please discontinue your use of the platform.


2. Company Information

InformationDetails
Legal Company NameLYVE
Platform / BrandBEJU
CountryLebanon
Websitehttps://beju.me
Emailsupport@beju.me

Registered business address: [Insert official LYVE address]

Commercial registration number: [Insert registration number, where applicable]

The official company information should be completed before publication.


3. Information We Collect

We collect information that is necessary to operate, maintain, secure, and improve BEJU.

The information we collect depends on how you interact with the platform.

3.1 Information You Provide Directly

When you create an account, publish an advertisement, or contact us, we may collect:

  • Full name.

  • Email address.

  • Phone number.

  • Password or authentication information.

  • Account type (individual, professional seller, or business).

  • Business name and relevant business information.

  • Profile information.

  • Information included in your listings.

  • Information provided to customer support.

You should only provide information that is necessary and relevant to the service you are using.

3.2 Product Listing Information

When you publish a jewelry or watch advertisement, we may collect and display:

  • Product photographs.

  • Product videos.

  • Product description.

  • Product price.

  • Product condition.

  • Material and product specifications.

  • Seller-provided authenticity information.

  • Seller location, if provided.

  • Other information submitted as part of the listing.

Please do not include unnecessary personal information in your product descriptions, photographs, or uploaded documents.

3.3 Communication Information

When buyers and sellers communicate through BEJU's available features, we may process information necessary to facilitate communication and maintain platform security.

Depending on the feature used, this may include:

  • Sender and recipient information.

  • Contact details.

  • Messages or inquiries.

  • Date and time of communication.

  • Reports or complaints associated with communication.

The exact information collected depends on the communication functionality implemented on the platform.

3.4 Payment and Subscription Information

When you purchase a BEJU subscription, we may collect:

  • Subscription plan.

  • Transaction reference.

  • Payment status.

  • Billing information, where required.

  • Relevant payment-related records.

We do not intend to store complete payment-card numbers or security codes on BEJU's own systems unless explicitly stated and legally supported.

Where third-party payment providers are used, they may process payment information under their own privacy policies.

You should confirm which payment provider BEJU uses before finalizing this section.

3.5 Automatically Collected Information

When you visit or use BEJU, certain technical information may be collected automatically, including:

  • IP address.

  • Browser type.

  • Device type.

  • Operating system.

  • Website access times.

  • Pages or features visited.

  • Referring website.

  • Technical and security logs.

  • Cookie and similar technology information, where applicable.

This information may help us maintain security, troubleshoot technical issues, and understand how users interact with the platform.


4. How We Use Your Information

LYVE may use collected information for the following purposes:

4.1 Operating BEJU

  • Create and manage user accounts.

  • Publish and display advertisements.

  • Facilitate buyer-seller communication.

  • Provide customer support.

  • Process subscriptions.

  • Maintain platform functionality.

4.2 Platform Security

  • Detect and investigate suspicious activity.

  • Prevent fraud and abuse.

  • Protect accounts and platform systems.

  • Investigate reported violations.

  • Enforce our Terms & Conditions.

4.3 Improving Our Services

  • Understand platform usage.

  • Improve website performance.

  • Develop new features.

  • Analyze general marketplace activity.

  • Identify technical issues.

Where possible, we may use aggregated or de-identified information for analytical purposes.

4.4 Marketing and Communications

With appropriate consent or another legally valid basis, we may use contact information to send:

  • Service-related communications.

  • Updates about BEJU.

  • Promotional messages.

  • Newsletters.

  • Relevant marketing communications.

You may opt out of promotional communications by following the unsubscribe instructions or contacting:

support@beju.me

Service-related communications may still be sent when necessary to operate your account or provide requested services.


5. Legal Basis for Processing

LYVE processes personal information in accordance with applicable law.

Depending on the circumstances, processing may be based on:

  • Your consent.

  • The performance of a service or agreement.

  • Legitimate operational purposes, where legally permitted.

  • Compliance with legal obligations.

  • Protection of platform security and prevention of fraud.

  • Other legally recognized grounds.

The applicable legal basis depends on the type of information and the purpose of processing.

Lebanon's Law No. 81/2018 includes requirements relating to the purpose, collection, processing, and notification of personal data processing. (الهيئة الوطنية لحقوق الإنسان - لبنان)


6. Information Sharing and Disclosure

LYVE does not sell your personal information to advertisers.

We may share information in limited circumstances necessary to operate BEJU or comply with applicable law.

6.1 Public Listing Information

Information that you choose to publish in an advertisement may be visible to other website visitors.

This may include:

  • Product photographs.

  • Product description.

  • Advertised price.

  • Seller or business name.

  • Publicly provided contact details.

  • Other information included in the listing.

Do not publish sensitive personal information in public advertisements.

6.2 Service Providers

We may share relevant information with third-party service providers that help us operate BEJU, such as:

  • Website hosting providers.

  • Technical infrastructure providers.

  • Payment processing providers.

  • Analytics providers.

  • Security and fraud prevention providers.

  • Communication service providers.

These providers should process information only for authorized purposes and under appropriate contractual or legal arrangements.

The specific providers used by BEJU should be identified internally and reflected in this policy where required.

6.3 Legal Requirements

We may disclose information where required or authorized by applicable law, including in response to:

  • Valid legal requests.

  • Court orders.

  • Regulatory requirements.

  • Investigations of suspected unlawful activity.

  • Protection of the rights and security of LYVE, BEJU, or others.

6.4 Business Transfers

If LYVE undergoes a merger, restructuring, acquisition, or transfer of business assets, personal information may be transferred as part of that transaction, subject to applicable legal requirements.


7. Buyer and Seller Privacy

BEJU is a marketplace where buyers and sellers may communicate directly.

7.1 Seller Information

Sellers should understand that information included in publicly visible listings may be accessible to website visitors.

Sellers are responsible for ensuring that the personal information they publish is appropriate and lawful.

7.2 Buyer Information

When you contact a seller, some information may be shared with that seller depending on the communication method used.

Before submitting an inquiry, consider what information you choose to disclose.

7.3 Third-Party Transactions

BEJU may not control the information exchanged or collected independently by buyers and sellers after they connect.

Users should exercise caution when sharing personal, financial, or identity-related information with other users.


8. Cookies and Similar Technologies

BEJU may use cookies and similar technologies to support website functionality, security, and analytics.

8.1 What Are Cookies?

Cookies are small files stored on your device when you visit a website.

They may help websites remember preferences, maintain sessions, and understand how users interact with their services.

8.2 Types of Cookies

Depending on the technologies implemented on BEJU, we may use:

TypePurpose
Essential cookiesSupport website functionality and security.
Functional cookiesRemember preferences and settings.
Analytics cookiesHelp understand website usage and performance.
Marketing cookiesSupport marketing measurement or personalization, where implemented and legally permitted.

This section must be aligned with the actual cookies installed on your website.

You may be able to manage cookies through your browser settings. Certain functionality may be affected if essential cookies are disabled.


9. Data Retention

LYVE retains personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, subject to applicable legal requirements.

Retention periods may depend on:

  • The type of information.

  • The purpose of collection.

  • Whether your account remains active.

  • Legal or regulatory obligations.

  • Fraud prevention and dispute resolution.

  • Security and technical requirements.

Examples include:

InformationRetention Approach
Account informationWhile the account is active and for a necessary period afterward.
Product listingsWhile published and for a reasonable period afterward where necessary.
Subscription recordsAs needed for accounting, legal, and operational purposes.
Support communicationsFor a reasonable period needed to resolve issues and maintain records.
Security logsAccording to applicable legal requirements and security needs.

We may retain certain information after account closure where legally required or reasonably necessary for legitimate purposes.

Retention periods should be finalized based on LYVE's actual systems and legal obligations.


10. Data Security

LYVE takes reasonable measures to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

Security measures may include:

  • Access controls.

  • Technical safeguards.

  • Monitoring and security procedures.

  • Administrative controls.

  • Appropriate data protection practices.

However, no online platform can guarantee absolute security.

Users are responsible for protecting their account credentials and notifying us of suspected unauthorized access.

If you believe your account or personal information has been compromised, contact:

support@beju.me


11. International Data Transfers

Some of our service providers may process or store information outside Lebanon.

Where personal information is transferred internationally, LYVE will take steps required by applicable law, including addressing relevant data protection and transfer requirements.

The countries and service providers involved depend on the infrastructure and third-party services used by BEJU.

This section should be finalized after confirming your hosting provider, payment processor, analytics tools, and other third-party services.


12. Your Privacy Rights

Subject to applicable law, you may have rights regarding your personal information.

These may include the right to:

12.1 Access

Request information about whether we process your personal data and request access to relevant information.

12.2 Correction

Request correction or updating of inaccurate or incomplete personal information.

12.3 Deletion

Request deletion of personal information where legally applicable.

Deletion may be subject to legal, security, contractual, or other valid retention requirements.

12.4 Objection

Object to certain processing activities where applicable.

12.5 Withdrawal of Consent

Where processing is based on consent, you may withdraw your consent, subject to applicable law.

Withdrawal does not necessarily affect the lawfulness of processing carried out before withdrawal.

12.6 Marketing Opt-Out

You may unsubscribe from promotional communications by following the instructions provided or contacting us.


13. How to Exercise Your Rights

To submit a privacy-related request, contact:

Email: support@beju.me

Your request should include:

  • Your name.

  • The email address associated with your account, where applicable.

  • A clear description of your request.

  • Any information necessary for us to identify and process the request.

We may request reasonable information to verify your identity and protect against unauthorized disclosure.

We will handle requests in accordance with applicable law.

Lebanon's Law No. 81/2018 recognizes rights relating to access and correction of personal data, among other provisions. (الهيئة الوطنية لحقوق الإنسان - لبنان)


14. Children's Privacy

BEJU is not intended to collect personal information from children for independent account use without appropriate legal authorization.

We do not knowingly request unnecessary personal information from children.

If you believe that a child has provided personal information to us inappropriately, contact:

support@beju.me

We will review the situation and take appropriate action as required by applicable law.


15. Third-Party Websites and Services

BEJU may contain links to third-party websites, including websites operated by sellers, brands, or service providers.

This Privacy Policy does not govern third-party websites.

We encourage users to review the privacy policies of third parties before providing personal information.

LYVE is not responsible for the privacy practices of third-party websites that it does not control.


16. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect:

  • Changes to our services.

  • Changes to data processing practices.

  • Legal or regulatory developments.

  • Improvements to privacy and security procedures.

When we make changes, we will publish the updated policy on the BEJU website and revise the effective date.

Where legally required, we will provide additional notice.

We encourage users to review this policy periodically.


17. Contact Us

If you have questions, concerns, or requests relating to this Privacy Policy, please contact us.

LYVE — BEJU

Website: https://beju.me
Email: support@beju.me
Country: Lebanon

Privacy inquiries: support@beju.me


Last Updated: September 23, 2026